Left Main REI
From Operator to Innovator: Left Main REI Closes Seed Round and Charts a New Course for Real Estate Tech
Behind every great company is a founder who saw the gap and decided to build the bridge. For Stephanie Betters, that moment came after years of running a successful real estate investment business and facing the same pain points again and again. The tools weren’t built for investors. The systems weren’t connected. The data was scattered.
So, like any good entrepreneur, she created the solution herself.
Stephanie launched Left Main REI, Inc. to give real estate professionals a powerful, purpose-built CRM platform on Salesforce - one that could finally tie together leads, deals, marketing, and data visibility in a single, intuitive system. What began as an in-house solution quickly evolved into a full-fledged SaaS company. And now, with a recently closed Series Seed financing, Left Main REI is poised to scale.
A Platform Built by Practitioners
Unlike many proptech startups, Left Main REI didn’t begin with code, It began with lived experience. Stephanie got her start in real estate by flipping houses with her husband while working full time as a cardiothoracic surgery nurse practitioner. Together, they successfully scaled that company by solving sequential problems, one of them being technology. She saw an opportunity to innovate and bring those solutions to the entire real estate investor vertical so she launched Left Main REI. Together with her team, she built the platform around the real, daily needs of real estate professionals: tracking conversions, managing lead flow, measuring team performance, and most importantly, making faster, smarter decisions based on accurate data.
That practitioner-led design has helped the platform gain traction quickly. Today, Left Main is helping dozens of investment and brokerage firms streamline their operations and grow more efficiently.
“Our goal is to empower real estate teams with the kind of software we always wished we had,” Stephanie says. “With this raise, we can reach more companies, refine our product, and build a better user experience without losing sight of what made Left Main valuable in the first place.”
Legal Guidance at Every Turn
As Left Main moved from bootstrap to venture-backed, the company turned to Fourscore Business Law for strategic legal counsel. From entity structuring and equity planning to negotiating investment terms and managing compliance, Fourscore has supported Stephanie through each stage of the company’s growth.
“Stephanie is a force - sharp, visionary, and laser-focused on execution,” said Ben Jacob from Fourscore. “We’re honored to have helped her close her first venture round of financing and excited to see what’s next for Left Main.”
Whether advising on investor documents or guiding internal governance as the team scales, Fourscore’s goal has been to help Left Main build a durable legal foundation for what’s to come.
Scaling with Purpose
With new funding secured, Left Main REI is investing in product development, expanding its team, and deepening integrations that matter most to their customers. The company’s roadmap is ambitious, but grounded in a clear purpose: helping real estate professionals work smarter, close faster, and grow stronger.
To learn more about Left Main REI and its solutions for real estate investors and operators, visit leftmainrei.co.
To learn more about how Fourscore helps founders through each stage of growth, visit fourscorelaw.com.
Picture on the top is by Tierra Mallorca and is in the public domain.